| Center |
| Faculty of Economics |
| Departament |
| Business Administration 'Juan José Renau Piqueras' |
| Lecturers in charge |
| H1465 - VICENTE SAFON CANO |
| Met. Docent |
| Theoretical and practical lessons Discussion of papers Oral presentations Tutorials |
| Met. Avaluació |
| Exam: 40% (It is necessary to pass the exam for to add the second mark) Research work (in group): 60% |
| Bibliografia |
| Ghemawat, P. (2000) Grant, R. (1996) Johnson, G., y Scholes, K. (2001) Menguzzato, M., y Renau, J. J. (1991) Porter, M. E. (1982) Porter, M. E. (1991) |
| Continguts |
| 1 Environment analysis 2 Strategic capacity. 3 Analysis of environment models. 4. Business intelligence |
| Objetius |
| To study a new competitive environment analysis methodology to analyze industrial sectors, firms and competitive strategies. To make applied research on industrial sectors and valencian enterprises |
| URL de Fitxa |